Stan Store alternative

Lootly vs Stan Store: an honest comparison

Stan Store is a link-in-bio store for social creators and coaches. Lootly is a creator storefront with a free plan. Here is how they compare, including where Stan Store comes out ahead.

Stan Store facts checked November 3, 2026 from Stan Store pricing (vendor page) (opens in a new tab). Lootly is not affiliated with Stan Store.

Who Stan Store is for

  • Social creators and coaches selling from Instagram and TikTok who want courses, bookings and products on one page.
  • Creators ready to pay $99/month for built-in email marketing, checkout offers, payment plans and ad pixels (Creator Pro).

Who Lootly is for

  • Creators who want to start for $0 a month and pay a fee only when they sell.
  • Creators who sell digital downloads, courses, 1:1 bookings, webinars, memberships or lead magnets and want 0% platform fees for $19.99/month.
  • Teams running several creator or channel storefronts from one account.

Side by side

Only facts we could check on each company's pricing page on November 3, 2026. “Not listed in our sources” means we could not confirm it either way.

Stan Store compared with Lootly, from each pricing page checked November 3, 2026
Free planStan Store: No; 14-day free trialLootly: Yes: Seed, $0/month
Monthly priceStan Store: Creator $29/month ($300/year); Creator Pro $99/month ($948/year)Lootly: Seed $0/month; Growth $19.99/month ($200/year); Scale $79.99/month ($900/year)
Platform fee per saleStan Store: 0% on both plansLootly: 7% on Seed; 0% on Growth and Scale
Card processing feesStan Store: Charged on topLootly: Charged on top
Digital productsStan Store: Yes, unlimitedLootly: Yes, unlimited
CoursesStan Store: YesLootly: Yes: modules, lessons, video uploads, free preview lessons and student progress
Calendar bookingsStan Store: YesLootly: Yes: 1:1 sessions with weekly availability, Google Calendar busy-time sync and Google Meet links
Lead magnetsStan Store: YesLootly: Yes
Recurring membershipsStan Store: YesLootly: Yes: monthly or yearly, card only
CommunityStan Store: YesLootly: Not yet
Email broadcasts and flowsStan Store: Creator ProLootly: Not yet
Discount codes and order bumpsStan Store: Creator Pro ($99/month)Lootly: Growth ($19.99/month)
Post-purchase upsellsStan Store: Creator ProLootly: Not yet
Ad pixels (Meta, Google, Pinterest, TikTok)Stan Store: Creator ProLootly: Not yet
Payment plansStan Store: Creator ProLootly: Not yet
Affiliate management for your productsStan Store: Creator ProLootly: Not yet

Where Stan Store is better

  • More features today: community and Instagram AutoDM on Creator, plus email marketing, payment plans, affiliate management and ad pixels on Creator Pro. Lootly has none of those yet.
  • No percentage fee on any plan. Stan Store Creator ($29/month) costs less than Lootly Seed once you sell more than about $414 a month.
  • A long track record and a large review base: 4.7 out of 5 on Trustpilot from 2,208 reviews (checked November 3, 2026). Lootly is a newer platform.

When Lootly makes sense

  • You are starting out: Seed costs $0 a month, so a slow month costs you nothing but the 7% fee on what you sell.
  • You want 0% platform fees for less: Growth is $19.99/month against Stan Store Creator at $29/month, and Growth is cheaper at every sales level.
  • You run several storefronts, for example one per channel, and want them under one login with a store switcher and a Partner API.

Break-even points

  • Stan Store Creator becomes cheaper than Lootly Seed above ~$414/month in sales.
  • Lootly Growth costs less than Stan Store Creator at every sales level.

Monthly prices; card processing is the same on both sides, so it cancels out. Where a plan has a fixed fee per sale, the example assumes a $29 product. Try your own numbers in the calculator.

Start on Lootly for free

Seed is free with a 7% platform fee per sale. Growth ($19.99/month) and Scale ($79.99/month) have no platform fee. Card processing fees apply on every plan.

Sources

All competitor facts checked November 3, 2026. Prices change; check the vendor's page before you decide. Lootly is not affiliated with any company named here; names are used only to compare.

Questions

Is Lootly cheaper than Stan Store?

It depends on your sales. Lootly Growth ($19.99/month, 0% platform fee) costs less than Stan Store Creator ($29/month, 0%) at every sales level. Lootly Seed is free with a 7% fee, so Stan Store Creator becomes cheaper above about $414 a month in sales. Prices checked November 3, 2026.

Does Lootly have everything Stan Store has?

No. Lootly does not have community, email marketing, payment plans or ad pixels yet. It does have digital downloads, courses, 1:1 bookings with Google Calendar, webinars, lead magnets and monthly or yearly memberships, and Lootly Growth ($19.99/month) includes discount codes and order bumps, which Stan Store puts on Creator Pro ($99/month).

Does Stan Store have a free plan?

No. Stan Store offers a 14-day free trial, then Creator at $29/month or Creator Pro at $99/month, according to its pricing page checked November 3, 2026.